Job Description
<p><strong>Are you a data-driven SEO strategist ready to dominate organic search?</strong></p><p>Apex Digital Group is seeking a <strong>Senior SEO Specialist</strong> to lead our technical and content optimization efforts. In this pivotal role, you will be responsible for driving organic traffic growth, improving search engine visibility, and enhancing the user journey for our high-profile clients. If you have a deep understanding of Google’s algorithms and a passion for data analytics, we want to hear from you.</p><p><strong>Why Join Us?</strong></p><ul><li>Competitive salary and comprehensive benefits package.</li><li>Work with industry-leading brands and cutting-edge technology.</li><li>Flexible hybrid work environment in the heart of New York City.</li><li>Continuous learning opportunities and professional development.</li></ul>
Responsibilities
- <ul><li><strong>Technical SEO Leadership:</strong> Conduct comprehensive site audits to identify crawl errors, site speed issues, and structured data opportunities.</li><li><strong>Keyword Strategy:</strong> Perform in-depth keyword research to identify high-value search terms and develop content strategies that align with user intent.</li><li><strong>On-Page Optimization:</strong> Optimize meta tags, headings, and content structure to improve ranking potential for target keywords.</li><li><strong>Link Building:</strong> Develop and execute white-hat link building strategies to increase domain authority and referral traffic.</li><li><strong>Analytics &amp; Reporting:</strong> Monitor key performance indicators (KPIs) using Google Analytics 4 and Search Console, providing detailed monthly reports to stakeholders.</li><li><strong>Content Collaboration:</strong> Partner with content creators and developers to ensure SEO best practices are integrated from the ground up.</li></ul>
Qualifications
- <ul><li><strong>Experience:</strong> 5+ years of proven experience in SEO, with a track record of improving organic traffic and rankings.</li><li><strong>Technical Skills:</strong> Strong understanding of HTML, CSS, and JavaScript; familiarity with schema markup and site architecture.</li><li><strong>Tools:</strong> Proficiency in SEO tools such as Ahrefs, SEMrush, Screaming Frog, and Google Search Console.</li><li><strong>Analytics:</strong> Expert level use of Google Analytics 4 and experience setting up conversion tracking.</li><li><strong>Communication:</strong> Exceptional written and verbal communication skills, with the ability to explain complex technical concepts to non-technical stakeholders.</li></ul>